The email marketing automations every small business should set up in 2026 to win more sales, save hours and turn one-off buyers into loyal customers.
Local SEO for Welsh businesses has changed. Here is the 2026 checklist to win Google’s map pack, AI Overviews and more local customers.
Wondering if Google Performance Max suits your small business? Here is how it works, when it pays off, and when Search campaigns win in 2026.
AI is rewriting how customers find local businesses — here is how to make sure Google recommends yours.
Are you confused about the metaverse? We give the lowdown and outline its marketing potential. There’s an increasingly loud buzz about the metaverse, in part driven by Facebook’s recent rebrand to Meta. But many people are still unsure what the metaverse is, and what it means for digital marketing.
What lies ahead for digital marketing trends in 2022? We look into our crystal ball. 2022 is set to be a big year for digital marketing, especially as covid has driven a huge rise in internet shopping. The high street’s loss is the digital marketer’s gain and as tools
If you’re doing digital marketing for your business, it’s important to get website conversion tracking right. Here’s why. To measure the success of your digital marketing efforts and make the relevant changes, you need to carry out website conversion tracking. A “conversion” is when a potential customer carries
AI is the buzzword in digital marketing – but how can you use it to boost your business? Here are some top tips. AI (artificial intelligence) is revolutionising all aspects of marketing, from interactions with customers to data analytics. Don’t be daunted by the breadth of AI; we’ve boiled
To do digital marketing well, you need to have a digital marketing strategy. Here’s how to plan one. While most businesses understand the importance of digital marketing, only 44% of the businesses that engage in digital marketing have a digital marketing strategy. A digital marketing strategy can help you
If you’re not yet using video in your digital marketing efforts, now is the time to start. Here’s how. Videos are an increasingly important part of any digital marketing strategy. Their importance was recently highlighted by the Video Marketing Statistics 2021 report from Wyzowl, which revealed that: 86% of
