Do you want to make your email marketing more effective? Then these 6 simple tips will help you. Email marketing is one of the oldest forms of digital marketing but it remains one of the most powerful. Building a great mailing list is part of the secret – but
10 of the best digital marketing tools for small businesses Wondering how to raise your digital marketing game? Here are 10 of the best tools to help you raise your business’ profile online. Hootsuite This simple to use social media scheduling to enables you to plan and
If you’re relatively new to digital marketing, you may be wondering what you can do to boost the effectiveness of your digital marketing efforts. One powerful tool is A/B testing, which enables you to pit two different ads, emails, web pages or other marketing assets against each other to see
If you run a business, you’re probably juggling a lot of commitments, so it’s important you don’t waste time on fruitless digital marketing efforts. Here are 5 of the most common digital marketing mistakes and what to do about them to ensure your time and money are well spent.
Personalised digital marketing is a hot topic right now, and with good reason: it can drastically increase the efficacy of your marketing efforts, enabling you to connect more powerfully with your customers, appealing to their personal pain points, needs, habits and aspirations. Here are 6 steps to help you
The Covid-19 pandemic has emphasised the power and value of digital marketing. More people than ever are shopping online, so ensuring your business is visible there has become more important than ever. Here are some of the most important trends in digital marketing since covid-19 The personal touch
If you’re just getting starting out with a new business, you may feel you don’t have the budget available to pay someone to do your digital marketing. Many business owners try to do it themselves – or, as their business grows, they give the task to a member of their
Are you new to digital marketing? Here’s our lowdown on the 5 main types of digital marketing and how you can make them work for you. Search engine optimisation (SEO) Search engine optimisation is all about making sure your website performs well in organic search results. Organic search
Social media is a free and powerful weapon in your digital marketing armoury, but many businesses fail to truly maximise on its potential. Here are 6 easy tips to help you make the most of it. Engage with your audience The key to a successful social media presence is to
Are you running a small business and keen to take advantage of digital marketing? We outline the 5 key elements that can help you boost your business online. Digital marketing is a must for most businesses these days, and small businesses have a lot to gain from getting to
