Web Design

Morgan Jones Property

Primedia Marketing designed a clean, professional website for Morgan Jones Property that balances trust and conversion in the competitive Swansea lettings market. Working from the client’s brief, we built a dual-audience site that speaks to both landlords and tenants through dedicated content pathways. The design features a professional teal-and-navy colour scheme, prominent lead generation forms, and integrated property listings — all backed by trust signals including Trustpilot reviews, Google ratings, and industry accreditation badges. The site was built with SEO at its core, ensuring Morgan Jones appears for high-intent local lettings searches across Swansea and surrounding areas.

Dual-Audience Architecture: Designed separate content pathways for landlords and tenants, ensuring each audience receives targeted messaging, relevant property information, and clear calls-to-action tailored to their needs.

Trust-First Design: Integrated Trustpilot reviews, Google ratings, and industry compliance badges (RentSmart Wales, Property Ombudsman, DPS) throughout the site, building instant credibility with prospective landlords.

Lead Generation Focus: Built strategic lead capture forms and conversion-optimised page layouts that consistently generate new landlord enquiries, transforming the website into Morgan Jones's primary source of new business.

morganjonescasestudy

More case studies...